Your SaaS in AI Chats
Why SaaS Businesses Need SEO Now More Than Ever
Competition in the SaaS industry is fierce, and customers research extensively online before making a decision. Today, AI-generated summaries like Google’s AI Overviews and ChatGPT recommendations mean fewer clicks to your website. If your platform isn’t structured and optimized for these new AI tools, you risk losing visibility and potential customers.
Our approach Saas SEO
We don’t just make your platform highly visible online and in AI-powered recommendations. We make sure every visitor interaction moves clearly toward signups, subscriptions, and long-term user loyalty.
We help you:
Testimonials
Our clients say
We care about quality and always collaborate with our clients to ensure the final result is what you want. But don’t just trust us, read the real reviews.
Christian Armbruester
CEO, Armbrüster Consulting, Kasefilters.de & Kasefilters.eu
“Maryanna and her team understand the market needs even in different languages. Their technical attention and strategic minds have been completely essential for our growth. I highly recommend her services. “
Andy Komack
Vice President of Client Success at
GrowByData
“Maryanna is an incredibly talented SEO expert! She has been a valuable asset to the GrowByData marketing team as an outside consultant. She provides SEO plans that take a user-first approach, while balancing the needs of the business to generate leads through conversion optimization (i.e. not your basic SEO). Her skill set is broad and deep.”
Carla Jorge
Head of Marketing, APPM
“Maryanna ran a series of workshops for us on how to structure websites for the future and boost conversions. The sessions were so practical, and insightful! The feedback from attendees was overwhelmingly positive.”
Optimize your SaaS company’s online visibility
Brands that trust us
30+
Trusted Companies
Customised for SaaS Company
What We Do: SEO Services for SaaS Businesses
Understand Your Buyers and Funnels
Our SaaS SEO strategies begin with deep keyword research to understand exactly what your potential customers are searching at every funnel stage. We create targeted content that directly addresses their needs and converts searches into trials, demos, and subscriptions.
Create Conversion-Optimized Content
From blogs and comparison pages to comprehensive product guides and high-converting demo pages, our SEO solutions align content creation directly with your business goals, guiding users naturally toward trials and subscription sign-ups.
Optimize for AI and Voice Search
Our SEO solutions ensure your platform is recommended in emerging AI-driven results, such as ChatGPT and Google’s AI Overviews. By structuring your content clearly and strategically, we position your SaaS as a trusted recommendation in AI-generated answers
Earn Authority with Strategic Link-Building
We implement proven link-building strategies like guest posting, resource creation, and industry round-ups to improve your website’s authority and visibility, making your SaaS brand stand out in competitive search results
Build a Strong Technical Foundation & UX
Technical SEO is foundational for SaaS growth. Our SEO services include detailed site audits, resolving technical issues, enhancing mobile responsiveness, and optimizing user experience (UX). This ensures your site ranks higher, loads faster, and converts more effectively.
Measure Success with Business Metrics
Unlike traditional SEO agencies, we track metrics that matter most for SaaS growth—trial sign-ups, demo requests, Monthly Recurring Revenue (MRR), and pipeline impact, ensuring your SEO investments translate directly into measurable revenue growth.
Why SaaS Companies Need Specialized SEO
Who We Work With
Who Benefits from Our SaaS SEO Services?
Optimize your SaaS company’s online visibility
Generative Search Optimization Experts
At BrilliantSEO we stay up to trends. We have been studying LLMs and their evolution since they first came out.
Maryanna Franco is an experienced SEO consultant with over 15 years working in Digital Marketing.
She is the founder of BrilliantSEO, an SEO agency based in Slovenia with a focus on SEO that brings higher conversions and introduces brands to LLMs. Maryanna has helped businesses worldwide across e-commerce, SaaS platforms, and service-based industries achieve long-term success through tailored SEO strategies.
Frequently Asked Questions about SaaS SEO
What is SaaS SEO?
SaaS SEO involves optimizing software company websites to attract and convert customers through organic search results, tailored specifically to SaaS industry dynamics and buyer journeys.
How quickly can I expect to see results from SaaS SEO?
You’ll usually see initial visibility improvements in 2–3 months, with substantial traffic growth, trial signups, and revenue increases becoming evident within 6–12 months.
Does SEO help with customer retention for SaaS?
Yes, effective SaaS SEO not only attracts new customers but also engages current users with relevant content, improving retention and lifetime customer value.
Can SaaS SEO strategies help us appear in AI results?
Absolutely. Properly optimized content ensures your SaaS solution is recommended in AI-generated answers, significantly boosting visibility in modern search environments.
Do we need separate SEO strategies for different SaaS products?
Typically yes. Each product may target unique audiences or search intents, requiring tailored content strategies to ensure maximum visibility and conversions.
How does SEO help attract more patient appointments?
Good healthcare SEO makes your practice easily discoverable online, guides potential patients clearly to your appointment booking options, and builds trust through helpful and authoritative content, ultimately leading to more patient bookings.
How does SaaS SEO differ from general SEO practices?
SaaS SEO specifically addresses complex buying processes, technical product messaging, and direct conversion goals like trial signups and subscriptions, unlike generic SEO tactics.
Why is technical SEO particularly important for SaaS companies?
Technical SEO ensures your SaaS website performs optimally, enhancing user experience and search rankings, essential for converting users efficiently in a competitive market.
What makes BrilliantSEO’s SaaS SEO services different from others?
BrilliantSEO uniquely combines deep SaaS expertise with advanced knowledge of AI-driven search, prioritizing visibility and conversions to directly boost your revenue.
Will we receive customized SEO strategies or generic solutions?
We develop customized, data-driven SEO strategies specifically for your SaaS product, audience, and business goals, never a one-size-fits-all solution.
How do we start working with BrilliantSEO on our SaaS SEO?
Just book a free discovery call. We’ll evaluate your current situation, identify opportunities, and provide a clear, actionable SEO roadmap tailored specifically for your SaaS business.