
Date: May, 2026
Location: Pavilhão do Conhecimento, Lisbon, Portugal
About SEO Conference Portugal
Now in its third edition, SEO Conference Portugal is the country’s largest dedicated event for search engine optimization professionals, marketers, and entrepreneurs. This one-day, high-impact gathering focuses on actionable strategies, expert panels, and networking with the brightest minds shaping the SEO landscape across Portugal and beyond.
With a strong emphasis on practical learning and real-life results, the conference welcomes business owners, agency professionals, freelancers, and in-house marketers looking to strengthen their organic visibility.
Confirmed Speakers – SEO Conference Portugal 2025
| Speaker | Role / Organization | Talk |
|---|---|---|
| Maryanna Franco | Founder @ BrilliantSEO | SEO para Otimização na Inteligência Artificial: Como conquistar as LLMs |
| Rui Pedro Bairrada | Chairman & Founder @ Doutor Finanças | TBA |
| Sofia Pires | Digital Marketing & SEO Manager Iberia & LATAM @ Entain | TBA |
| Ana André | Diretora de Marca, Aquisição e Crescimento @ Leroy Merlin Portugal | TBA |
| Anderson Melo | Consultor SEO | Do Zero ao Sucesso: Como o SEO Local Pode Lotar sua Agenda sem investir nada em anúncios |
| Diana Pombeiro | Z-EUR eCommerce Expert @ Nestlé | TBA |
| Marco Gouveia | Co-Founder – SEO Conference | Opening & Vision Talk |
Maryanna Franco Speaking at SEO Conference Portugal
Talk Title: SEO the AIs: How to conquer the LLMs
Speaker: Maryanna Franco – Founder @ BrilliantSEO
As AI tools like ChatGPT, Gemini, and Copilot become everyday discovery platforms, brands can no longer rely solely on Google rankings. In this forward-thinking session, Maryanna Franco explores how modern SEO practices can be adapted to train large language models to recognize, trust, and mention your brand.
This talk goes beyond traditional traffic and keyword tactics. It’s about showing up where the answers are being generated: in AI responses.
What you’ll take away:
- How to build an entity that LLMs understand and remember
- The SEO techniques that matter most for AI visibility (think schema, reputation, and brand consistency)
- Real-world examples of how brands are already surfacing in AI-generated content
- Why content structure, EEAT signals, and smart internal linking are key to influencing AI answers
Why Attend?
- Full Day of SEO Content: No fluff. Every speaker is handpicked for their expertise in technical, content, and strategic SEO.
- Local + Global Focus: Learn tactics that work both in Portugal and across international search engines and AI platforms.
- Exclusive Networking: The event attracts marketing leaders, tech professionals, and independent consultants from all over Portugal.
- Hands-On Talks: Sessions are tailored for marketers who want to take action, not just take notes.
What You’ll Learn
- How to optimize your brand for AI and LLM-driven results (ChatGPT, Gemini, etc.)
- Ways to dominate local search without paid ads
- SEO strategies for enterprise, ecommerce, and hyper-growth companies
- Insights into conversion-focused content and performance SEO
Ready to Join?
The 2025 edition sold out weeks in advance, don’t wait to grab your ticket for 2026.
